Overview Of Adam’s Work
Adam Hommey helps you, your team, and your organization Emancipate the POWER of INFORMATION™ and WIN at the Game of Business and Marketing™ so you can thrive from your intersection of your brilliance and your passion, and make a difference for your community, market, and audience.
As Founder and Creator of The Business Creators’ Institute™, for the past 18 years he has worked with scores of small businesses and entrepreneurs, like you, to unearth the “little things” in your business and unleash your power of influence, productivity, and profits.
He is the host of the wildly popular Business Creators’ Radio Show, one of the longest continuously-running entrepreneurial podcasts on the air today, with hundreds episodes (and counting) covering a breadth and depth of topics in all areas of the environment of business.
Adam’s Consulting and Coaching Style
Drawing on nearly two decades of lessons from both successes and failures, Adam Hommey’s work as a consultant and coach brings together key concepts in an exciting, entertaining way that is based heavily on storytelling and story-selling.
He is your second set of eyes, sometimes taking an “outsider” view of your business.
This is valuable to you, especially if you know what you’re doing, because he will see the light at the end of the tunnel while you’re focused on getting through the tunnel – and be able to spot what is green in the grass on your side of the fence.
Clients have noticed he sometimes answers two-paragraph questions with one word, and other times answers one-sentence questions with two paragraphs.
On purpose, he leans toward extreme caution when clients are thinking boldly, and leans toward boldness when clients are thinking with extreme caution.
Adam is intentionally irreverent, as you can easily discover by reading his articles for Business Creators on this site, because the art of raising challenge questions is essential to surfacing the “groundhogs” burrowed beneath your business and unearthing the rich soil that nurtures greener grass on your side of the fence.
This “push and pull” effect creates the balance that powerfully emancipates you to confidently, clearly, and capably serve from your intersection of your brilliance and your passion, and make a difference for your community, market, and audience.
Author And Speaker
In addition to appearing on numerous popular webcasts and livestreams, he speaks around the country at events including the Smart Marketing Summit for Accountants, the Mind Capture Bootcamp, Advanced Marketing Minds, and every installment of Dream Business Academy.
On February 2, 2018, he launched Groundhog Day is an Event, Not a Business Strategy which quickly became an international Amazon best-seller. The S.P.R.I.N.G. Formula that forms the framework of this book is the basis of our work at The Business Creators’ Institute™.
Additionally, he was honored to be invited as a featured contributor to the international Amazon bestseller, Journeys to Success, The Millennial Edition where he shares his story about how an early experience losing a job fueled his passion for helping companies find a new path to success.
Other Business Activities
In addition to his work with the Business’ Creators Institute, Adam serves as Executive Director of In-Demand Expert™, a New Media firm that facilitates the host and guest connection for podcasts and livestreams, rendering solutions to both.
As founder of our sister organization, The Podcast Creators’ Institute™, he has developed a proprietary system for developing, launching, and leveraging a podcast as a business-development avenue, including a formula for branding and a unique training program for hosts.
Education And Background
Adam Hommey graduated from the Pennsylvania State University with a major in Political Science and minors in History and Middle East Studies. This experience provided key foundational insights for his work in the areas of language, influence, and persuasion.
He holds a Masters of Business Administration (MBA) from Duquesne University, with a concentration in Human Resource Management and an emphasis on training and development. His experiences at Duquesne provided much of the foundation for his work in managing more effective meetings, having learned from instructors who helped create the modern environment of business.
While pursuing his MBA, Adam worked in Community Relations and Training for an insurance company, facilitating logistics for network provider training and creating a training program he delivered to internal staff on the business-end of the non-participating provider process.
In 2003, he founded Assess Communicate, LLC, now the parent company of The Business Creators’ Institute™, which provided research and content development for training and consulting firms.
For the past several years, Adam has enjoyed the laptop lifestyle in beautiful, hot, and sunny Las Vegas.
Adam’s interests include studying history, traveling, winning at Texas Hold’Em, listening to 80s music, attending live concerts, and writing fun books. He is a cigar aficionado and noteworthy member of the Las Vegas cigar community.
He is a member of the Las Vegas Rotary Club, founded in 1923.
His passionate causes include helping forward-thinking Business Creators break out of corporate jail and claim their own destiny. He is involved in animal rescue and rights advocacy.
A self-confessed Pac-Man addict, he doesn’t exactly party like a rock star, though the Interwebs are flush with rumors that he sometimes parties WITH rock stars.
In alignment with his passion and activism helping animals find forever homes, he has been repeatedly and unanimously elected “World’s Best Cat Daddy” by his two mini-panthers (black cats) named Purrincess Alessandra Francesca and Purrincess Stella Giuliana, who make regular appearances on his livestreams and interviews and have contributed stories to his professional work.